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School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

Business:Marketing

Navigating Podcasting in 2025: Is Video Worth It?

Navigating Podcasting in 2025: Is Video Worth It?

2024-12-23
Download Right click and do "save link as"

Video podcasting offers unique advantages and challenges, making it essential for creators to weigh the pros and cons before diving in. While video can enhance engagement through visual cues and body language, audio podcasts provide greater portability and simplicity in production. Dave Jackson explores the contrasting benefits of both formats, highlighting that audio often leads to better memory recall and a more personal connection with listeners. As the landscape of podcasting evolves, particularly with platforms like Spotify and YouTube gaining traction, understanding the implications of these choices is crucial. By the end of this discussion, you'll be equipped with insights to decide whether to integrate video into your podcasting strategy.

Takeaways:
  • Video podcasts can enhance audience engagement through visual cues and body language, creating a more relatable experience.
  • Audio podcasts offer greater portability for multitasking, making them ideal for commuting or exercising.
  • The production of audio podcasts is simpler, requiring less equipment and allowing more casual guest appearances.
  • Completion rates for audio podcasts tend to be higher than those for video podcasts, indicating better listener retention.
  • YouTube and Spotify compete for podcasting dominance, but each has different monetization challenges.
  • While video can expand audience reach, it also incurs additional production costs and time commitments.

Links referenced in this episode:

  • schoolofpodcasting.com
  • askthepodcastcoach.com
  • Podnews Weekly Review
  • Podcast Index
  • Media Round Table
  • Sound Off Podcast
  • mixlr.com
  • Sweetwater (aff)
  • Sounds Profitable

Gear Mentioned

Viltrox 2 pack LCD with remote

Newer 2 Light LCD with Remote

Rode Wireless Mico lavalier Microphone

Mentioned in this episode:

What Is Your Favorite Podcast in 2024 and WHY?

If you could only pick ONE show as "Your favorite in 2024" Here is what I need: The name of the show. The website address. A little bit about it, and then go AS LONG AS YOU WANT as to WHY it is your favorite. Then tell us your show's name, the website address, and a little bit about it (so I can add you to the show notes).

Question of the Month

I Want Your Opinion

I am doing an audience survey and I want your input to help me make this show exactly what you want. If you have a few minutes, I have a quick survey at www.schoolofpodcasting.com/survey25

2025 Audience Survey

Worry Free Podcasting

Are you ready to take your podcasting dreams to the next level? Look no further than the School of Podcasting. With over 19 years of experience, I’ve helped countless individuals plan, launch, grow, and monetize their podcasts the right way. My comprehensive courses cover everything from content creation to tackling technology, ensuring you sound professional and confident. Join our supportive community of podcasters, access weekly group coaching, and receive unlimited one-on-one consulting. Don't let fear hold you back. With my 30-day money-back guarantee, you can start your podcasting journey risk-free. Go to schoolofpodcasting.com/join and be on your way to podcast success.

School of Podcasting

2025 Audience Survey

Check Out Dave's Newsletter With Behind the Scenes Content

In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community

Podcasting Observations

I'd Love To Meet You - Here is Where I Will Be

I will be manning the Podpage booth at Podcast Movement in Chicago and Dallas. For more information go to www.schoolofpodcasting.com/where If you would like to me speak at your even (on or offline) go to www.schoolofpodcasitng.com/contact

Where Will I Be?

view more

More Episodes

Why SNL’s 50th Is a Goldmine of Podcasting Wisdom!
2025-02-17
Who Knew Podcasting Could Lead to THIS? 20 Years of Gamertag Radio with Danny Peña
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Keeping it Real is Keeping it Really Boring
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Is Podcasting Worth It in 2025? Discover the Secrets to Success!
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Head Trash to Headspace: Overcoming Mental Barriers in Podcasting with Doc G.
2025-01-06
My Favorite Podcast - and WHY - 2024
2024-12-30
Unlocking Audience Insights: Crafting the Perfect Survey for Your Podcast
2024-12-16
Unlock Podcast Success: How Being Open to Feedback Changes Everything
2024-12-09
Podcast Media Hosts Uncovered: Features That Matter
2024-12-02
Ariana Grande's Voice and Your Podcast: What They Have in Common
2024-11-25
The Knockout Formula: What Podcasters Can Learn from a Netflix-Breaking Event
2024-11-18
Strike Up Your Podcast: Lessons from Duck Pin Bowling
2024-11-11
Add More to Your Podcast? Remember to Subtract!
2024-11-04
Promote Like a Pro: Getting Your Podcast Guests to Spread the Word
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10 Things I Learned at Ecamm Creator Camp 2024
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The Future of Film and Podcasting: Avoiding the Same Pitfalls
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Eavesdrop on a Podcast Coaching Session: Your Path to Podcaster Clarity
2024-10-07
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